As part of the online promotion for the DVD release of Henry Selick's movie, Coraline, there were a number of rich media ads run on international sites. I tried to get a copy of my favourite to pop up on Digitology but I can't find it anywhere for some reason, so you have to settle for a video of it. I like the way it takes the piss out of bad online advertising, and yet clearly takes advantage of all those, less then creative, engagement techniques.
Worth a look at the trailer if you never saw the movie, here.
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