Sunday, October 18, 2009

Augmented Reality: Cereal Box

To promote Luc Besson's new movie Arthur and the revenge of Maltazard, the clever folk at Dassault Systemes have developed a seriously cool augmented reality cereal box. Dassault Systemes have created a 3D game experience based on their multi-support 3DVIA Virtools platform. Check out the following video of the creative...

2 comments:

  1. I'm really not sure if my simple brain would be able for that first thing in the morning :0

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  2. I'm sure you could give it a go, maybe if it was an interactive shoe game ;)

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