Wednesday, October 22, 2008

Cybercom win Best Digital Promotion in the World!

Fantastic news yesterday morning - Cybercom's Powerade 'Never Give Up' campaign has won the Best Digital Promotion in the World at the 2008 MAA Globes in Toronto. Against tough competition from Vietnam and Australia, this may be the crowning achievement in an already merit studded piece of marketing. The MAA award makes a total of seven awards to date for the campaign, icluding a Coca-Cola Worldwide Marketing Award, Grand Prix at the APMC and Best Digital Campaign at the DMAs.

Congratulation to all the folks in the office who worked on the campaign. A very, very well done!

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