Last Thursday Meteor CEO Fergus Finlay and actress and Barnardos Ambassador Sarah Bolger launched the Meteor Christmas text appeal for children's charity Barnardos. This is the first time that this type of appeal has been run between the two organisations although they have shared a strong partnership for the past number of years. Through simple texting, Meteor customers can donate directly to the charity.
Meteor customers just text ‘Barnardos’ to 57502. These texts cost the customer €2 and every cent goes directly to the charity. For the appeal Meteor are waving all costs.
Meteor’s Chief Commercial Office, John Penberthy Smith, said: “Our Meteor Christmas Campaign this year is focused on ‘Spreading the Christmas Spirit’ and we really hope to do exactly that for people who need it the most at this special time of year. We have been charity partners now with Barnardos for a number of years and really hope to raise lots of funds for this very deserving charity. Our sponsorship of The Spirit of Christmas Ball and The Today FM ‘Us2’ book which will be launched later this month are just some of the other projects that we’re working on together over the coming weeks. We hope that our customers will join with us in supporting Barnardos this Christmas. Every cent will go to making Christmas special for families and children that are suffering the most, especially at this time of year.”
The text activity is also being supported with a range of other fundraising activities taking place over the next couple of weeks by Meteor staff. These will include a collection day in Connolly station, volunteering at Barnardos Christmas project parties and the ‘Give a Gift Campaign’ where staff members buy gifts for Barnardos to distribute to children this Christmas.
Speaking at the launch, Barnardos’ CEO, Fergus Finlay said: “We truly appreciate the support of Meteor. For many of the children and families we work with, Christmas is an exceptionally difficult time. It’s great to know that every cent of the two euro donation will go directly to the children and families that we work with. Support like this will help us to continue our work with more than 5,500 children and hopefully bring them some comfort this festive season and it really couldn’t be easier to help out, simply text ‘Barnardos’ to 57502.”
The Meteor Barnardos text appeal is fully live and available to all Meteor customers.
Saturday, November 20, 2010
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