Friday, December 18, 2009

Make It Snow In Oxfordshire

It's that time of the year when agencies and businesses decide it'll be a great idea to do a Christmas viral. As someone who's seen most of them, I can safely say that it's usually not a good idea. In fact, far from it.

However, every now and again someone does something that just works. Something smart. Something funny. Something genuinely entertaining. Torchbox have done just that.

Torchbox, an Oxfordshire based digital agency, have just launched a Christmas website called 'Snowtime'. Basically it gives visitors the power to make it snow over the company's employees right there in their offices. The guys initially developed the idea as an interactive Christmas Card for their clients. Following brilliant feedback they decided it deserved a larger audience, and I for one am very glad.

So what do you have to do? To make it snow, just pop over to 'Snowtime' and hit the 'Make It Snow' button. Simple. The button is rigged to a snow machine that will blast a member of staff with a flurry of fake snow.

Managing Director, Olly Willans said, "We always try and do something fun with technology for Christmas and we're really pleased with snowtime. Some of our team have been covered on a number of occasions and it is a bit like a blizzard in the office but we're happy with that as we know that the snow must go on."

'Snowtime' is available from 9am-5pm GMT on Thursday 17 December, Friday 18 December, Monday 21 December and Tuesday 22nd December.

About Torchbox
Established in 2000, Torchbox is an independently owned agency that offers digital design, development and marketing services. The agency's clients come primarily, but not exclusively from the charity, NGO and public sectors and include WWF UK, Breakthrough Breast Cancer, Greenpeace UK, Battersea Dogs and Cats Home, the University of Oxford, The King's Fund and The Football Foundation.

Also check out Torchbox's Director of Digital Marketing, Rob Salmon, on Twitter

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