Chrome Goes Viral

In his AdAge article, Michael Learmonth describes Google as having "ambled into the Safari-Explorer-Firefox derby" with the introduction of their browser Chrome last year, and to be fair it would be very hard to argue differently. Internet Explorer, the often controversial and always-included option, has been around forever and still holds as favourite for many web explorers. Safari, the streamlined mac browser, is without doubt the Apple users favourite. Firefox, the new kid on the block, has come out of no where to totally dominate many demographics of net users. So why try and take on these goliaths, and not do it with gusto and determination?

Well, they may not have done anything spectacular to date, but that has just changed. The global-hyper-mega-corp that is the world's search leader has releasing 11 short films to promote their offering in the browser wars. That's a lot of weight in this and it's sure to drive a serious amount of traffic and interest. But is it really likely to drive any downloads?

When I recently reviewed my site visitor stats, I was some what surprised to see just how big a percentage of them were Firefox users. Understandably this may be slanted by my content but still, it's a huge proportion.

Take a look and see what you think...

Internet User Statistics

This is a breakdown of user statsistics over the last year, from visitors to my blog. The two most intersting things, from my point of view as a digital marketer, is that 60% of visitors are using Firefox and at least 95% of visitors are using Flash 9.0 or above.

Firefox in Space

Check out this amazing photo taken 4 years ago by the Hubble Space Telescope. It was taken in March 2004 of the star V838 Monocerotis, which lies near the edge of our Milky Way Galaxy. Pretty awesome.

Welcome Humans

I found this nice easter egg for Firefox 3 and thought it worth sharing. Type 'about:robots' into the address bar. Fun times.

Ubiquity for Firefox

Mozilla Labs announced today that it has released a new experimental solution called Ubiquity. Ubiquity is a method for non-developers to create mashups out of the pages and content they are already surfing.

This is dramatically different that what is already out there. Solutions like Yahoo Pipes! requires you to set up 'plumbing' before you can get output. Ubiquity let's developers make little snippets of code that users easily access data. Think of it like creating very human readable APIs.