Thursday, May 27, 2010

Samsung 3D Projection

On Thursday 20th of May Samsung was the first company to introduce a large-scale commercial Outdoor 3D-projection. At the Beurs van Berlage, in Amsterdam, the public was able to view the addition of a new dimension to this historic building. The projection interacts with the historic architecture of the Beurs van Berlage, creating a spectacular 3D visual and audio experience for those present. The new dimension takes the viewers into an alternate reality in which the building exposes some of its mysteries inside.

The event was promoted through 3 Social Media channels:
Starcom (part of Starcom/Publicis Group) was responsible for the strategy, concept and implementation of the campaign. While MUSE Amsterdam was responsible for the concept, design and production of the 3D event.

Monday, May 24, 2010

Director - Play Pretend

Last year I had the opportunity to work with the insanely talented Eoghan Kidney on the shoot for Director's newest release, Play Pretend. This is the video...

Directed by Eoghan Kidney.
Edited by Conor Ryan, Eoghan Kidney and FlordeOro Tejada.
Taken from the album I'll Wait For Sound.

Thursday, May 20, 2010

Portfolio Night Comes to Dublin

Tonight sees the first Portfolio Night in Dublin giving any and all emerging creatives an opportunity to showcase their portfolios to twenty of Ireland's top Creative Directors. The event is taking place in Ogilvy's Dublin office and kicks off at 5.30pm. It costs just €20 to participate but you must register online at

JP Donnelly, CEO Ogilvy Group in Ireland, said: "We are delighted to support such a worthy event which is a clear demonstration of our commitment to putting creativity at the heart of our industry and providing a thriving environment to nurture the best and brightest young talent available. Ireland has a great reputation for creative talent and Portfolio Night is an important step towards building for the future and attracting the best creative minds into the advertising industry. If we are to genuinely develop a smart economy, we need to invest in Ireland’s creative talents."

Background on the event:
The concept, which was devised by Toronto-based, is the world's largest simultaneous advertising portfolio review event. Portfolio Night sees advertising's top creative talents come together to review the portfolios of students, emerging creatives and freelancers in a 'speed-dating' setting. Each participant will receive three 15-minute portfolio review sessions with three of the country's most prominent Creative Directors, who will offer them advice on improving their portfolios. Portfolio Night will be held simultaneously in almost 40 cities around the world.

Thursday, May 13, 2010

The Google Job Experiment

Pretty much want to try this right now, just to see if it would work...

Tuesday, May 11, 2010

The World of Socialnomics

Just watch, Social Media is definitely not a fad!

Monday, May 10, 2010

Augmented Reality: “I am Iron Man 2″

As far as Augmented Reality experiences go, this is one of my favourite to date. Based on Total Immersion’s technology, the AR uses a number of functions like Face Tracking and Movement Detection to let you experience the Iron Man HUD (Heads Up Display) used by the Marvel hero. You can also capture the video stream of your experience and share it out through your Social Media channels.

Friday, May 7, 2010

Google Goggles: Translation

I'm sure you've heard of Google Goggles at this stage. What you may not have heard of is Goggles new translation feature. Plain and simple, anyone who is traveling to another country will find this invaluable. Imagine sitting in a café in France but not having a single word of French. With the new Goggle service all you need to do is aim your phone at a word or phrase on the menu, use the 'Region of Interest' button to draw a box around specific words, take a picture, and if Goggles recognises the text it will give you the option to translate it. Then just press the 'Translate' button. Brilliant!

The first prototype of the service was unveiled at the beginning of the year at the Mobile World Congress in Barcelona but it only worked with German. The service has now been upgraded to read English, French, Italian, German and Spanish and can translate these into many more languages. All in all the service is still limited to Latin-based languages but Google's goal is to eventually provide a service that will read non-Latin languages (such as Chinese, Hindi and Arabic) too.

Google Goggles is currently available on devices running Android 1.6 and higher.