I love this ad, and I've been meaning to post it up for some time simply due to it's hilarity. Anyways I saw it three times this weekend so I took it as a sign!
Sunday, June 7, 2009
It's Better to Mix Things Up!
Saturday, June 6, 2009
Orange: Spot the Bull
Orange have launched their latest digital campaign, which offers visitors to the campaign microsite a chance to win tickets to Glastonbury. So what do you have to do win these much sought prizes?
Just spot the bull. Seriously.
Orange present a digital representation of a real field, a live webcam of said field, and a graphic representation of their bull, Desmond. There is also a slidable timeline at the bottom, of the screen that allows you to see where Desmond has been in the field throughout the day. Then all you have to do is pick one of the squares that the field has been divided up into.
Genius stuff - simple, easy to understand, easy to play, highly addictive and by its nature a huge draw on return traffic.
As you can see, the site is minimally branded and requires little concentration to see exactly what is happening, and what has to be done. The draw takes place every day at 3pm and visitors are free to make their guesses up to 2pm.
The site also has a cool loader (below), and I love when people go to the trouble of doing something a little different and rememberable with their loaders. The little details like that make a site for me.
Friday, June 5, 2009
Mad Avenue Blues
An absolutely hilarious 'must watch' video for anyone involved in marketing, media or advertising. Brilliant work!
Dutch Display Ads
For Some Reason Facebook thinks I'm Dutch and keeps showing me Dutch ads. Funny thing is I kinda like them.
These two Heineken ads are stupidly simple but extremely eye-catching.
Then on the other hand, you have these two Vodafone ads. A lot more going on, with a huge amount of interactivity, but all of it geared towards a direct response online sale. Brilliant work - take the website and bring it to the customer.
Facebook + Election Canditate = Problems
This was covered fairly extensively in some of the National press but a lot of people seemed to miss the story entirely. Don't get me wrong, if this was an ordinary Joe Public I'd be the last to republish the story, but they're not, and I feel that this is a prime example of the pitfalls that the unsuspecting can encounter when it comes to Social Media.
Emma Kiernan, one of Fine Gael's rising young stars found herself in a spot of bother when a photo of Ms. Kiernan out with some friends hit the press. I don't think there's much to say, it's all fairly obvious. If you're running for election, at any level, bear in mind who is taking your photo, and what you're doing in that photo.

The stupid thing is, that in the grand scheme of things, this is a completely harmless and innocent picture. In my honest opinion all it does is show that she's twenty-something girl who goes out and has a bit of fun with her mates. She's not obviously drunk. She's not smoking or doing anything illegal. Seriously, I don't really see an problems. In fact if this was the worst picture that anyone had of you, I'd be pretty happy!