Thursday, September 17, 2009

Countdown to Arthur's Day

16th September, 17:59 - the countdown is really on now folks. In just one week’s time, Dublin will be transformed into the epicentre of music, celebration and excitement for Arthur’s Day. Across Ireland thousands of people will be coming together to enjoy live music in over 33 venues across Dublin; including a special concert at the St. James’s Gate brewery itself.


A 48sheet carrying a Guinness 250 ad
coupled with a digital countdown clock


To get into the spirit of the occassion, people all over Ireland have been adding their names to an on-line petition. The petition was born out out of the Guinness 250 Facebook page, where the suggestion was put to the public - make Arthur’s Day a national holiday!

The Facebook page already has 26,795 fans and the online petition has 6,618 signatures.

So do you know what that means?

Only a quarter of Guinness 250 fans want Arthur's Day to become a national holiday! Seriously folks, what's up with that? Get to the page and get signing now!

Now I'm more then willing to tip my hat to all the loyal fans who already joined the fan page, lets face it, there's been one fan joining every 30 seconds. That's three fans in the time it takes your favourite pint to be poured ;)

So come on fans - sign the petition, who doesn't want another public holiday, especially in honour of such a great man.


Arthur's Day 2009
So where will you be at 17:59 on 24th September? Where will you be for this once in a lifetime moment, to raise a pint of Guinness to Arthur. In fairness, Arthur Guinness and his family were responsible for some of the most well known acts of philanthropy in Ireland and to honour and continue this legacy Guinness have established the Arthur Guinness Fund. The Fund is to enable and empower individuals with skills and opportunities to deliver a measured benefit to their communities. So Guinness & Co. are donating €6 million to the Arthur Guinness Fund. Could there be any better reason to toast the Arthur Guinness?

So all you need to do to join in the Global Toast to Arthur at 17:59 on Thursday 24th September, is get to one of the following venues or pubs (if you want to enjoy world class music), or just get down to your own local, pause a moment, and raise a pint of the black stuff to a truly great man.

To Arthur!


Pubs and Venues
This is the full list of artists that are publicly confirmed for each pub or venue. Now I say publically confirmed because each Pub will also feature 1 or 2 surprise special guests that won't be announced. The only way to know is to be there! Get on to ticketmaster now and get yourself a ticket.

The Academy
Fionn Regan, Imelda May, Paolo Nutini, Richard Hawley, The Kooks

Tripod
Calvin Harris, Jamie Cullum, Mongrel, Soul II Soul, Republic of Loose, Roots Manuva

Vicar Street
Black Swan Effect, OK Go, Razorlight, Reverend and The Makers, Sugababes, The Blizzards, The Magic Numbers

Whelan’s
David Gray, The Hot Rats, Lisa Hannigan, Noah and the Whale, The Enemy, The Undertones, The Wombats

Bruxelles
Jay Jay Pistolet, Jerry Fish and the Mudbug Club

Hogans
Born Blonde, Oppenheimer

Sin É
Concerto for Constantine, Dirty Epics

South William
David Kitt, The Infomatics

Brogans
Jerry Fish and the Mudbug Club, Cherbourg

Café en Seine
Leopold, White Belt Yellow Tag

Pygmalion
Hoarsebox, The Chapters

Spy
Oppenheimer, The Infomatics

Dicey Reilly's
The Chakras

The Baggot Inn
Leopold, Nat Jenkins

The Auld Dubliner
Jay Jay Pistolet, Lumiere

The Palace Bar
Fiona Melady, Sharon Shannon

The Church
Spring Break

The Village
Golden Silvers, The Coronas

The Odeon
Dirty Epics, General Fiasco

Oliver St John Gogarty
Born Blonde, David Kitt

The Temple Bar
Johnny Flynn, Lumiere

Flannery's
Cherbourg, Concerto for Constantine

Dakota
The Chakras, The Chapters

O'Donoghue's
Sharon Shannon, The High Kings

Market Bar
Golden Silvers, Mick Flannery

The Foggy Dew
Noise Control

Eamonn Dorans
White Belt Yellow Tag, Noise Control

The Stags Head
Johnny Flynn, General Fiasco

Mulligan’s
Fiona Melady, Mick Flannery

Doheny & Nesbitt
Eoghan Colgan, Nat Jenkins

The Bank on College Green
Hoarsebox, The Coronas

The Brazen Head
Eoghan Colgan, The High Kings

Whose View & The Best Pizza in Dublin


Last week I had the pleasure of sitting down with the guys behind the site whoseview.ie. Myself and a small group of bloggers and Tweeters were invited over to The Casting Couch to answer the question, what is the best pizza in Dublin?. The task was to blind taste test 6 different pizzas (each in plain cheese or peperoni), comment on all aspects on the pizza, and score them out of ten.

It was a tough job but I felt up to the challenge.

I should probably stop here and fully explain what any of this had to do with the internet.

WhoseView.ie is a review site based entirely on user generated review. You review whatever you want to review and you review it exactly as you want to. An excellent way to understand this is to look at one of WhoseView's most popular reviews todate: Luke's review of The Winding Stair. What you'll gather from this is that the site prides itself on the honesty and openness of its members. Unlike other Irish review sites, there is no moderation in relation to positivity or negativity of a review.

This makes WhoseView a real gem. For once you can be assured that someone's review hasn't been edited or curtailed to reflect more favourably then the member intended. The functionality of the site itself is also a real winner. The site is driven by a principle of user facilitation and user functionality. Members can use the site more like a social network. Add friends, comment on reviews and engage with people who have similar tastes/likes. In my mind this makes perfect sense. You actually get to communicate with other members and get can share your opinion - essential for a review service, and yet this is the first time someone has really done it.

Right, so back to the pizza issue.

I don't eat huge amounts if pizza but I know what I like and there's a big difference between good pizza and bad pizza. In this instant it became immediately clear that there is a kaleidoscope of areas a pizza can fall down, or excel. We considered the base, the sauce, the cheese, the peperoni, the cooking (ranging from burnt to undercooked) and how it all came together.

The results may surprise you... (in reverse order)
6. Godfather’s Leeson Street
5. Apache Pearse Street
4. Hell Wexford Street
3. Four Star Ranelagh
2. Domino’s Rathmines

and in first place: Bianconi’s in Ranelagh

All in all, it was a brilliant night and a lot of fun. The most important thing is that these guys have realised exactly what is needed on a review site. Real, honest, genuine reviews that come straight from people you can see and talk to. Hat tips to you guys, a job very well done.

Wednesday, September 16, 2009

Seariously Hot Ad

Following on from my post on Monday evening I thought I'd have a look around to see what really hot ads are out at the moment for a weekly post. So every Wednesday will now feature a post on my favourite ad of the week. Let me know what you think, or if there are any ads that are better then the ones I choose. So for week one, I picked this...

Need For Speed: Shift
The important part here is 'actual gameplay footage'! WOW! I remember playing racing games on my 8bit Master System and boy has gaming come a very, very long way. This ad may be based on 95%-99% gameplay footage but I don't care. It's simply stunning.




Tuesday, September 15, 2009

Augmented Google Earth

Two of my favourite Google services are Google Earth and Google Maps. Of course I've always thought how cool it would be if you could actually walk out of your house and give a wave to someone watching your house somewhere else in the world (I'm being romantic here and disregarding the potentially horrible invasion of privacy issues). Well something similar to that may not be all that far away!

Some clever boffins at the Georgia Institute of Technology have put down the building blocks for taking real-time streaming video augmenting Google Earth to dynamically create real-time movement within the 3D mapping system. Their new 'as live' version of Google Earth shows cars driving on motorways, people walking in the park, others doing their shopping, and even a football game in progress.

The technology is still in a very early stage of development (it's the subject of a thesis) but it shows the potential for what could be done with the hundreds of live feeds available around the world.

Monday, September 14, 2009

Surf 'Twilight Sensations'

Every now and then I see a TV ad that really captures my attention. The last ad to do it was from An Post, and in the same way this ad does it brilliantly.

The always excellent folk at BBH have created this new spot for Surf, promoting their new Twilight Sensations range. The ad sees a young girl getting swept way into a mysterious 'twilight' world while hanging out her washing. The ad is essentially all done by shadow puppetry with real-life action only coming in at the beginning and end. This is classic fairly tale stuff and is stunningly impactful, visually. I just love. The ad was directed by Guy Manwaring.



Copywriter: Marc Hatfield
Art director: Marc Hatfield
Media agency: Mindshare
Production company: Sonny London
Post-production company: Glassworks
Editor: Mark Edinoff
Audio post-production company: Factory Sound Studios