Electric Ireland Tweethunt

Next Tuesday, 14th August, Electric Ireland will announce their activity for Electric Picnic 2012. The announcement will include news about a very special guest. Building on their success from last year’s Tweethunt, Electric Ireland have decided to again give fans the chance to win tickets to Electric Picnic.

Starting Monday 13th and running until Friday 17th August, one fan each day will win four tickets to Electric Picnic – that’s five days, five winners and four tickets each!

Again the competition will be run through the Electric Ireland Facebook page using a custom app. First, however, fans have to tweet the Share the Energy hashtag (#SharetheEnergy). Then live on the Tweethunt map on the Electric Ireland Facebook competition app the location of the daily codeword location will start to be to revealed. This works through a map display. The more times #SharetheEnergy is tweeted, the closer the map zooms in on the daily codeword location.

Participants then need to make their way to the actual location where the codeword will be revealed on anything or anyone. Once it is spotted it just needs to be sent, via a Twitter DM, to @ElectricIreland. The first person to do so wins the four Electric Picnic Tickets.

I'll have more info on Tuesday so stay tuned.

It's Not MiWadi, It's Emma's Wadi

MiWadi today announced the launch of a new limited edition addition to their range: Emma’s Wadi. Emma Dorgan from Cork is the winner of MiWadi's latest marketing initiative, the MiWadi MiWay Competition. Emma suggested the creation of a new flavoured MiWadi, Bananaberry Split. Emma's flavour is described as a deliciously fun, tasty and mouth-watering blend of blackcurrants, bananas and ice-cream.

The MiWadi MiWay campaign gave kids the opportunity to enter a virtual MiWadi factory to select the fruits and flavours for their ‘Wadi’ and name their new flavour . This campaign reflects MiWadi’s vision of seeing the world through the eyes of a child and bringing more fun and excitement to the squash category.

23,000 children from all over the country mixed, matched and combined ingredients to create their very own MiWadi. The MiWadi team went through each and every entry before choosing the three flavours to make it on to our shortlist. Then, following nearly 300,000 votes cast over 3 days, the winner was selected – Emma Dorgan.

Emma, who starts senior infants this September in Rathcormac’s Scoil Bhríde, entered the MiWadi MiWay Competition after her older sister Kate entered. Emma’s father Don commented; “The reason behind Emma’s choice of flavours is simple – blackcurrant is the MiWadi she takes to school each day, bananas are her favourite fruit, and she always picks ice-cream when ordering dessert. Emma has been so excited about the squash being made before she goes back to school, so she can bring her MiWadi in and show it off to all her classmates.”

When Emma’s not busy inventing flavoured squashes, she loves playing with her dolls with her big sister Kate, and is now set to be very popular with her new found ‘fame’. “I can’t wait to start school so I can show all my friends my Wadi” said Emma.

Speaking today at the official launch of Emma’s Wadi, Dee Cunniam, Senior Brands & Activation Manager said; “We are delighted to launch our new limited edition Emma’s Wadi, to the Irish market. Emma’s Wadi is simply a creation that only a child’s imagination could conjure up! Her blend of delicious flavours, certainly has a distinctive taste from any other squash. Even at a young age Emma has shown that creativity and imagination are key to successfully producing a new and exciting product that both children and indeed all the family can enjoy.”

The prize for Emma’s creative efforts is a trip for herself and her family to Disneyland Resort Paris with €1,000 spending money. Emma’s mother Lynda commented; “The kids are so excited about going to Disneyland and can’t stop asking when we are going. We plan to go in September as it will mark our 10th wedding anniversary, so it will be very special. We are so proud of Emma.”

Emma’s Wadi is available in a 1l single concentrate pack nationwide from the beginning of August.

Calor Announces the Shortlist for Community Champion 2012

At the announcement of the shortlist for the Calor Community Champion 2012 were
TV & Radio personality, Hector Ó hEochagáin and legendary GAA and sports broadcaster,
Micheál Ó Muircheartaigh and Jennifer Fagan, Marketing Executive, Calor.

Yesterday, Calor announced the shortlist of nominees for the inaugural Community Champion 2012. Without doubt the calibre of nominations has been very strong and clearly highlights the exceptional and largely unrecognised contributions people are making to their local communities. These local unsung heros, who have gone above and beyond in giving back to their communities, and are now in with a chance to be crowned Community Champion 2012 and win €1,500 and a bursary of €7,500 to give to their nominated charity or local organisation. On top of that, Calor is also throwing in €500 for the person or organisation that nominated them.

Voting is now open to each and every member of the public through the Calor Facebook page. Visit the Gallery of Nominees and you can see who is representing your county and who the organisation is that they have selected to receive the prize. You'll also find their ‘pitch’ for your vote. Voting is open until August 20th.

Speaking at the shortlist announcement, Hector Ó hEochagáin, TV personality and head of the Judging Panel said, “We asked for nominations from every corner and boreen on the island and you have not disappointed! All of us on the judging panel have been heartened by the stories of unseen work going on across our local communities. This initiative has been a platform to shed light on these truly deserving people. We now have a gallery of what can only be described as real life community heroes. Now it is time to see what each county is truly made of and who the best supporters are, so visit the Gallery of Nominees and get voting today!”

Jennifer Fagan, Marketing Executive, Calor Gas said, “At Calor we have been overwhelmed by the quality of work going on across the country and the numbers of nominations which have been flooding in to us. These people help to raise aspirations and create a feel-good factor within local communities. Choosing the local champions has been a hard task, without them it is clear our communities would be much poorer places. Calor wants every county to get behind their local champion and provide them with the reward and recognition they deserve.”

The Calor Community Champion 2012 will be announced on September 4th.

Rosanna Davison Competes in Captain Morgan Volleyball Match

Yesterday, London commuters and visitors were treated to a series of pop-up beach volleyball matches hosted by Captain Morgan. The matches, featuring Ireland's very own Rosanna Davison with a host of European models and dancers, took place at a variety of locations around London’s city center including; Leicester Square, Westminster Bridge and Jubilee Gardens.

Speaking in London Rosanna said; ‘I was delighted to get the chance to take part in Captain Morgan’s volleyball team. Myself and the girls had a fun day meeting people in London. There’s a real buzz about the city’.

For more information go to the Captain Morgan Facebook Page.

Three Ireland Launch #3HubTalk

Three Ireland have launched an exciting new Facebook App, Three ‘Hub Talk’. The app provides a space where some of Ireland’s favourite celebrities (including Roz Purcell, Bernard Dunne, Pippa O’Connor, Conor Mortimer and the not-so-real Marty Morrissey) will be revealing exclusive content via their own Facebook and Twitter pages. Fans will then have the opportunity to interact with these personalities.

Each day the celebs will post a link to the app of an exclusive personal video or picture. Fans will then upload their own version of the video/picture in order to win a whole host of daily, weekly & grand prizes. The celebrities themselves will each select a winner at based on how entertaining the data shared is.

Prizes up for grabs include Samsung Galaxy Minis, official Republic of Ireland jerseys and €20 top-up vouchers. Also, everyone who enters the app, even if it’s just for a nosy at the celebrity content, will be in with the chance to win the grand prize of a brand new Samsung Galaxy SIII with bill paid for a year and two VIP tickets to see Ireland take on Germany in their World Cup qualifier in October (including an overnight stay and dinner in a top Dublin hotel).

Commenting on the launch Bernard Dunne said: “Three ‘Hub Talk’ is a really clever idea from Three. It not only gives fans a chance to interact with each other in a fun and competitive way, it also means they can win really great prizes every single day. I’m a big Twitter fan and I’m always looking for different ways to interact with my followers. It’s also great for Three customers to be able to use their phone to upload data without any charges!”

Speaking about the campaign, Elaine Carey, Sales and Marketing director at Three, said: “We’re very excited to be launching Three ‘Hub Talk’ to promote our latest prepay offer. The Hub will be the perfect place for our customers to come to make great use of our ‘All you can eat’ data offering by sharing all sorts of content. From Wednesday 1st August, as well as having a place to come and share exclusive content, Three Prepay customers can snap up the Samsung Galaxy Mini on Prepay for just €69, an amazing price for a great Smartphone, with the ‘All you can eat’ data plan allowing Three Prepay customers to make the most of its enhanced social media functionality.”

For further information on Three visit www.three.ie