Today, Thursday 3rd May, Three announced they are teaming up with a host of Irish music talent and Today FM’s Ray D’Arcy to release the eagerly awaited Official Republic of Ireland Song for Euro 2012.
‘The Rocky Road to Poland’ has been recorded by Damien Dempsey, Danny O’Reilly (Coronas), Bressie and The Dubliners (John Sheehan, Barney McKenna, Eamonn Campbell and Patsy Watchhorn), and was written by the Today FM Show’s listeners. Also, all proceeds are going to the John Giles Foundation and Today FM’s Shave or Dye campaign for the Irish Cancer Society.
The Irish Euro 2012 Squad and Ray D’Arcy Show listeners also feature on the track which was produced by the legendary John Reynolds. Costing just €3, the song will be available to buy in all Three Stores nationwide, 3Spots, all major music retailers, and available to download on iTunes and from the 3Music Store.
Bressie, The Ray D’Arcy Show and Three Ireland are calling all fans to Go Green with Pride and support the Official Republic of Ireland Song for Euro 2012 “The Rocky Road to Poland” in the aim to scale the charts showing that #SupportWorks. In a fitting tribute and support towards one of the artists involved, the single will also be a tribute to The Dubliners’, Barney McKenna who sadly passed away recently after the recording.
Commenting on the launch, Sales and Marketing director, Elaine Carey at Three, said: “As proud sponsors of the Republic of Ireland football team, we’re delighted to be launching the Rocky Road to Poland, with Ray D’Arcy and Bressie, and supporting two very worthy causes. The song was created by real Republic of Ireland supporters and we’re calling on all the fans to support it in the run up to Poland. We will be announcing a host of additional activities in the coming weeks to give Republic of Ireland fans the chance to go green with pride, and show “Support Works” for the team this summer.”
Commenting on the launch Bressie said: “I vividly remember Euro ’88 and it was the start of my love affair with sport. To be performing on the official Irish song for Euro 2012 is emotional!”
Commenting on the launch, Ray D’Arcy from the Ray D’Arcy Show said: “We’re very proud of the song and hope lots of people buy the single to support the Irish team this summer and help two great charities.”