Thursday, July 9, 2009

Heineken's New Walking Fridge

First there was Heineken's 'Walk-in Fridge', then there was the home made version of 'Walk-in Fridge' and finally the 'Walking Fridge'.

So what next?

To follow up these three hilarious ads, Heineken decided to get a real UGC version. So in partnership with Brandfighters, Heineken created a viral video contest and asked for submissions of ads featuring the mini fridge. On Tuesday the winner was announced...

No comments: